首頁 »
07/12/2009

一百本最佳商業書籍---The 100 Best Business Books of All Time

成功致富有沒有捷徑?答案是有的,而且是有三條路可以選,一是 出生時有個有錢老爸。二是 年輕時找個有錢老公(或老婆) 三是 年老時不小心中到樂透。 如果這三條捷徑都遇不到,只好下點苦功唸點書,相信這些推薦的商業書籍唸完之後,即使不能賺錢,也會幫助你未來不賠錢喔。


(網路圖片)


EMBA雜誌編輯部/文

今年四月,公司雜誌(Inc.)適逢出刊三十週年,因而特別選出了企業主管應該閱讀的三十本書。這份書單從一七七六年亞當史密斯所寫的國富論,到去年由哈佛大學企略大師麥可波特推出新版的競爭論,足足橫跨四個世紀。

The Business Owner's Bookshelf
30 books you should read and put to use 
By: Inc. Staff
Published April 2009


1. Against the Gods: The Remarkable Story of Risk, by Peter Bernstein (1996)
From the ancient Greeks' belief that the universe was divvied up in a game of craps to Keynes's assertion that uncertainty makes us free, this lively economic history helps readers understand why we think -- and bet -- the way we do.
2. The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything, by Guy Kawasaki (2004)
The author has aptly described this book as the start-up version of What to Expect When You're ExpectingKawasaki offers a broad, opinionated, often-shrewd blueprint for early stagers.
. From his early exhortation to create a mantra (as opposed to a mission statement) through his final mandate to be a "mensch" (give something back),
3. The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger, by Marc Levinson (2006)
Next time you are shipping alarm clocks to Singapore without thinking twice about freight costs, thank Malcom McLean, the trucking entrepreneur who battled labor and government to make it possible. This excellent history proves that sometimes the simplest answers are the most revolutionary.
4. Brand New: How Entrepreneurs Earned Consumers' Trust from Wedgwood to Dell, by Nancy F. Koehn (2001)
The compelling stories of six admired companies (the others are H.J. Heinz, Marshall Field's, Estée Lauder, and Starbucks) remind us that great brands aren't clever marketing constructs. Rather, they emerge from founders' deep understanding of the worlds they and their customers inhabit.
5. The Dilbert Principle: A Cubicle's-Eye View of Bosses, Meetings, Management Fads, and Other Workplace Afflictions, by Scott Adams (1996)
Managers can learn more from the man with the antigravity tie than from a shelfful of books on organizational dynamics.
6. The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It, by Michael Gerber (1995)
"Work on your business, not in it" may be the most oft-quoted piece of wisdom in the entrepreneurial vernacular. Gerber urges readers to develop systems that allow their companies to operate even without them. This book doses starry-eyed entrepreneurs with much-need perspective.
7. The Effective Executive: The Definitive Guide to Getting the Right Things Done, by Peter Drucker (1967)
Drucker's classic prescriptions for decision making and time management are common sense, yet nonobvious. "In every area of effectiveness within an organization, one feeds the opportunities and starves the problems." "If there is any one 'secret' of effectiveness, it is concentration." Nobody does it better.
8. The Fifth Discipline: The Art & Practice of the Learning Organization, by Peter Senge (1990)
In the '80s, everyone talked about continuous improvement. Then, MIT's Senge showed us how to do it. Virtually every trait associated with 21st-century success (speed, flexibility, collaboration) is discussed here.
9. First, Break All the Rules: What the World's Greatest Managers Do Differently, by Marcus Buckingham and Curt Coffman (1999)
The authors studied surveys of a gazillion people and discovered those undifferentiated masses yearn to be treated as individuals. The manifesto of one-to-one management.
10. Good to Great: Why Some Companies Make the Leap…And Others Don't, by Jim Collins (2001)
This book raised the aspirations of millions of business people and introduced at least some humility to the corner office. Collins's message -- about understanding what you can be best at, preserving the core, and sublimating personal to organizational ambition -- remains an essential signpost for wanderers on Leadership Lane.
11. The Great Game of Business: The Only Sensible Way to Run a Company, by Jack Stack (1992)
The term open-book management didn't exist when Stack, CEO of Springfield Remanufacturing, started giving employees the education and the data to track their company's -- and their own -- performance. Stack is equally instructive and open in chronicling the experience.
12. Growing a Business, by Paul Hawken (1987)
More than 20 years after this book's publication, few equal its blend of pragmatism and values. An early proponent of the role of passion in business, Hawken speaks directly to the ambitious but overwhelmed and often isolated founder.
13. Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage, by Daniel Esty and Andrew Winston (2006)
Companies that fight against the green tide risk poisoning relationships with customers, investors, and governments. This manual smartly balances opportunity and risk in the quest to shrink companies' environmental footprint.
14. How to Win Friends and Influence People, by Dale Carnegie (1936)
Of course, your salespeople and managers should read this self-improvement classic. But Friends is also about leadership. "There is only one way under high heaven to get anybody to do anything," writes Carnegie, "and that is by making the other person want to do it."
15. The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail, by Clayton Christensen (1997)
Christensen shook up the business world with his insight that paying close attention to customers can hurt if your company is blindsided by a "disruptive technology."
16. Intellectual Capital: The New Wealth of Organizations, by Thomas A. Stewart (1997)
This book is an unanswerable argument for valuing your company's collective knowledge as much as the contents of its warehouses and factories. Stewart explains with lucidity and wit how to create, wrangle, and exploit intangible assets.
17. The Knack: How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up, by Norm Brodsky and Bo Burlingham (2008)
Brodsky and Burlingham write Inc.'s Street Smarts column; The Knack similarly brings readers into the thick of running an entrepreneurial business.
18. Let My People Go Surfing: The Education of a Reluctant Businessman, by Yvon Chouinard (2005)
An eloquent manifesto for the socially and environmentally conscious business. The founder of Patagonia may be a reluctant businessman, but he is also an unusually thoughtful one.
19. Made to Stick: Why Some Ideas Survive and Others Don't, by Chip Heath and Dan Heath (2007)
The Heath brothers identify qualities of memorable and effective ideas wherever they occur, in one of the most useful and entertaining marketing books to come along in years.
20. The New New Thing: A Silicon Valley Story, by Michael Lewis (1999)
Follow along as Jim Clark, the zillionaire founder of Silicon Graphics, chases after his next paradigm-shifting venture. A fascinating profile of the beyond-type-A entrepreneur and a wry anatomy of Silicon Valley in the boom years.
21. Nuts! Southwest Airlines' Crazy Recipe for Business and Personal Success, by Kevin Freiberg and Jackie Freiberg (1996)
Corporate culture is a squishy term, until you look at Southwest Airlines -- and suddenly the possibilities become clear.
22. Ogilvy on Advertising, by David Ogilvy (1983)
The Web has changed how things are sold, but it hasn't changed what sells. The founder of Ogilvy & Mather emphasizes research, brands, and big ideas. On copywriting, he's still king. And he always makes excellent company.
23. On Competition, by Michael Porter (2008)
Before you choose a strategy -- hell, before you choose an industry -- consult Porter's greatest hits. He distinguishes between operational effectiveness, which means doing things well (think Japan circa 1985), and competitive strategy, which means doing things differently or doing different things (think entrepreneurs circa forever).
24. Personal History, by Katharine Graham (1997)
We have heard several women CEOs cite this memoir by the former owner of The Washington Post as the most important tome in their leadership libraries. Coming into herself as a leader, Graham is an unexpected yet courageous exemplar of the socially seismic second half of the 20th century.
25. Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time, by Howard Schultz and Dori Jones Yang (1997)
Schultz's humble origins, his succumbing to a passion for a product, and his ongoing pursuit of servant leadership are genuinely inspirational.
26. Small Giants: Companies That Choose to Be Great Instead of Big, by Bo Burlingham (2005)
For decades, company owners thought they had two choices: accept perpetual mom-and-pop-ism or pursue torrid growth. Small Giants posits a third option -- be modest in scale but also an extraordinary employer, vendor, or community citizen.
27. Soul of a New Machine, by Tracy Kidder (1981)
This Pulitzer Prize–winning account of a team of Data General engineers rushing to complete a next-generation computer was published the year IBM introduced its PC. Back then, the technologists and work methods described must have seemed like exotic birds. Today, they are familiar, but Soul remains a bravura piece of journalism and foundational history of the tech sector.
28. The Wealth of Nations, by Adam Smith (1776)
For anyone curious about the fundamentals of modern economic theory, Smith's synthesis of earlier ideas laid the groundwork for laissez-faire capitalism. As we struggle with self-interest run amuck and debates over government intervention in business, Wealth deserves a revisit.
29. What Management Is: How It Works and Why It's Everyone's Business, by Joan Magretta and Nan Stone (2002)
We love the authors' belief in management's role as the guarantor of everyone's well-being and their refusal to treat case study subjects as paragons. And we admire their humble goals: "You will…understand what management is capable of on a very good day. And on those bad days when things are going wrong, you will be far more likely to figure out what needs to be fixed."
30. The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations, by James Surowiecki (2004)
Surowiecki's exploration of the power of group intelligence grows ever more relevant. Technology makes this entertaining work of behavioral economics dangerous to ignore.
 
 


一,Against the Gods。作者:Peter Bernstein,中譯本:馴服風險。

二,The Art of the Start。作者:Guy Kawasaki。

三,The Box。作者:Marc Levinson,中譯本:箱子。

四,Brand New。作者:Nancy Koehn。

五,The Dilbert Principle。作者:Scott Adams,中譯本:呆伯特法則。

六,The E-Myth Revisited。作者:Michael Gerber。

七,The Effective Executive。作者:Peter Drucker。

八,The Fifth Discipline。作者:Peter Senge,中譯本:第五項修練。

九,First, Break All the Rules。作者:Marcus Buckingham等,中譯本:首先,打破成規。

十,Good to Great。作者:Jim Collins,中譯本:從A到A+。

十一,The Great Game of Business。作者:Jack Stack,中譯本:春田再造奇蹟。

十二,Growing a Business。作者:Paul Hawken,中譯本:實現創業的夢想。

十三,Green to Gold。作者:Daniel Esty等,中譯本:綠色商機。

十四,How to Win Friends and Influence People。作者:Dale Carnegie,中譯本:讓鱷魚開口說人話。

十五,The Innovator's Dilemma。作者:Clayton Christensen,中譯本:創新者的兩難。

十六,Intellectual Capital。作者:Thomas Stewart,中譯本:智慧資本。

十七,The Knack。作者:Norm Brodsky等。

十八,Let My People Go Surfing。作者:Yvon Chouinard,中譯本:任性創業法則。

十九,Made to Stick。作者:Chip Heath等,中譯本:創意黏力學。

二十,The New New Thing。作者:Michael Lewis,中譯本:以新致富的矽谷文化。

二十一,Nuts! Southwest Airlines' Crazy Recipe for Business and Personal Success。作者:Kevin Freiberg等,中譯本:西南航空。

二十二,Ogilvy on Advertising。作者:David Ogilvy,中譯本:大衛‧歐吉沛談廣告。

二十三,On Competition。作者:Michael Porter。

二十四,Personal History。作者:Katharine Graham,中譯本:個人歷史。

二十五,Pour Your Heart Into It。作者:Howard Schultz等,中譯本:STARBUCKS咖啡王國傳奇。

二十六,Small Giants。作者:Bo Burlingham,中譯本:小,是我故意的。

二十七,Soul of a New Machine。作者:Tracy Kidder,中譯本:打造天鷹。

二十八,The Wealth of Nations。作者:Adam Smith,中譯本:國富論。

二十九,What Management Is。作者:Joan Magretta等,中譯本:管理是什麼。

三十,The Wisdom of Crowds。作者:James Surowiecki,中譯本:群眾的智慧。


文章來源:EMBA網站(2009年6月)

http://www.emba.com.tw/ShowArticleCon.asp?artid=7367
 
 -----------------------------------------------------------------


Best Books for CEO – Mark’s Top 10 Picks
 
 
This is a fairly eclectic mix. It was tough for the older books to make the list – sort of like hickory shafts.   These all provide a profound idea, a useful framework or all of the above. Be sure to let me know if you have any favorites we can add in the next addition.
 
Mark
 
 
The Last Word on Power – Tracy Goss - The CEOs job is to make the impossible happen. This book does a superb job of explaining how the CEO’s prior success blocks future achievement, and then, explains in detail how to get out of your own way. The book is superb and should be mandatory reading for any CEO that is transforming their company. 
 
The Goal – Eliyau Goldratt – A book about logistics management, sort of. Applies equally well to different kinds of industries. Quirky in style, but has influenced a number of our CEOs.
 
The Profit Zone – How Strategic Business Design Will Lead You to Tomorrow’s Profits – Adrian Slywotski, David Morrison – Identifies how companies make or lsoe strategic postion and move into or out of profit zones. Great examples and questions. Original ideas with the tools for implementing them.   
 
The Effecitve Executive – Peter Drucker – How can a book written almost 50 years ago possibly be meaningful in today’s Internet world? Amazingly, the book is as relevant today as it was then. It remains the only book on how effective managers actually get things done. Its should be CEO-101 in your curriculum. 
 
Spin Selling – Neil Rackham – This thorougly-researched book focuses on making large complex sales. The method is logical, is easy to follow and implement, and has been used effectively by many of our CEOs. If your company does large account sales, this book provides a valuable blueprint.
 
Faster Company – Building the World’s Nuttiest Turn on a Dime Billion Dollar Business – Patrick Kelly 1998 - There are very few books written by CEOs that explain how to grow a company from small to mid-sized. I knew Pat when his company was $10 million in sales (he was in my home town of Jacksonville), and watched in admiration as he grew to be the first national physician supply company. It happened just the way he said. 
 
Berkshire Hathaway – Chairman’s Letters – 1977-99www.berkshirehathaway.com. Not a book, but should be. 23 chapters of business education from the best modern day investor/CEO.   So you think you’re a good CEO, read these from start to finish and feel humble.
 
Corporate Lifecycles: How and why corporations Grow and Die and What to Do About it – Ichak Adizes
Companies, like humans have different problems depending on their stage of evolution. The internet economy moves through the stages faster, but they still apply.   It’s a great test for any CEO.
 
Built to Last: Successful Habits of Visionary Companies – James Collins and Jerry Porras – The authors compare the habits of few market leaders with the next “best in class” to see if there is a difference. The conclusions were simple and not rocket science. Will this book translate to the new economy? Our CEO Project research indicates that the most successful companies use these principles, but most companies do not. Ignore at your own risk.
 
Living on the Fault Line – Managing for Shareholder Value in the age of the Internet - Geoffrey Moore – Mandatory reading for high tech CEOs.   Builds on his earlier books but adds new material. Does a great job of clarifying why past leaders drop off and gives a clear strategic roadmap for high tech CEOs on how to create shareholder value.
 
 
http://www.ceoproject.com/LinkClick.aspx?fileticket=TP5AWDa10sA%3D&tabid=319&mid=1007

------------------------------------------------------------------

 
Best Business Books: The Personal MBA Recommended Reading List
 
For your convenience, you can purchase these books on Amazon.com by clicking the “Add to Cart” button – your purchase helps support the PMBA. If you would like to purchase multiple books, check out the PMBA Batch Book Buyer tool.

Productivity & Effectiveness
The Human Mind
Communication
Decision-Making
Creativity & Innovation
Project Management
Opportunity Identification
Entrepreneurship
Value-Creation & Design
Marketing
Sales
Negotiation
Value-Delivery
Management
Leadership
Finance & Accounting
Analysis
Statistics
Corporate Skills
Corporate Strategy
Consulting
Personal Finance
Personal Development

------------------------------------------------------------------------

Comprehensive List of Best Business Books
 
Here are my recommendations, which have been organized by topics:
Productivity
Less is More by Jason Jennings
Think Big, Act Small by Jason Jennings
It’s Not the Big that Eat the Small, It’s the Fast that Eat the Slow by Jason Jennings
Leadership
On Leadership by John Gardner
Personal History by Katherine Graham
My American Journey by Colin Powell
The Autobiography of Martin Luther King, Jr. edited by Clayborne Carson
My Experiments with Truth by Mohandas Gandhi
Walt Disney by Neal Gabler
Sam Walton: Made in America by Sam Walton
They Call Me Coach by John Wooden
Wooden by John Wooden
Leading with the Heart by Mike Krzyzewski
Leadership & Self-Deception by The Arbinger Institute
The Education of a Coach by David Halberstam
Gifted Hands by Ben Carson and Cecil Murphey
Think Big by Ben Carson and Cecil Murphey
Leadership is an Art by Max Depree
The Gettysburg Gospel by Gabor Boritt
Abraham Lincoln Great Speeches unabridged by Abraham Lincoln, John Grafton, and Roy Basler
Management
Inside Steve’s Brain by Leander Kahney
The Effective Executive by Peter Drucker
The Practice of Management by Peter Drucker
The Unofficial Guide to Power Managing by Alan Weiss
Winning by Jack Welch and Suzy Welch
Setting the Table by Danny Meyer
The Spirit to Serve by Bill Marriott
Teamwork
Organizing Genius by Warren Bennis and Patricia Biedermann
Sacred Hoops by Phil Jackson
Gung Ho! by Ken Blanchard
Team of Rivals by Doris Kearns Goodwin
Russell Rules by Bill Russell
The Winner Within by Pat Riley
A World Waiting to be Born by Scott Peck
Strategy
Only the Paranoid Survive by Andy Grove
Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne
The Discipline of Market Leaders by Michael Treacy and Fred Wiersema
Profit from the Core by Chris Zook
Beyond the Core by Chris Zook
Top Management Strategy by Ben Tregoe and John Zimmerman
Marketing/Branding
The Tipping Point by Malcolm Gladwell
Purple Cow by Seth Godin
Unleashing the Ideavirus by Seth Godin
Positioning by Al Ries and Jack Trout
The 22 Immutable Laws of Marketing by Al Ries and Jack Trout
Confessions of an Advertising Man by David Ogilvy
Innovation
The Art of Innovation by Tom Kelley
The Ten Faces of Innovation by Tom Kelley
The Elegant Solution by Matthew May
Organizational Performance
Built to Last by Jim Collins
Good to Great by Jim Collins
The Toyota Way by Jeffrey Liker
The Google Story by David Vise and Mark Malseed
Leading By Design by Ingvar Kamprad and Bertil Torekull
The Pixar Touch by David Price
The HP Way by David Packard
The Goal by Eliyahu Goldratt
Personal Effectiveness
Talent is Overrated by Geoff Colvin
Born Standing Up by Steve Martin
Living a Life that Matters by Harold Kushner
Raising the Bar by Tim Rosaforte
Man’s Search for Meaning by Viktor Frankl
How to Win Friends and Influence People by Dale Carnegie
How to Stop Worrying and Start Living by Dale Carnegie
It’s Not About the Bike by Lance Armstrong
The Dip by Seth Godin
Big Russ and Me by Tim Russert
Authentic Happiness by Martin Seligman
From Promise to Power by David Mendell
Blink by Malcolm Gladwell
Tuesdays with Morrie by Mitch Albom
The Other Side of Me by Sidney Sheldon
Secrets for Success and Happiness by Og Mandino
Jonathan Livingston Seagull by Richard Bach
I Dare You by William Danforth
The Seven Habits of Highly Effective People by Stephen Covey
First Things First by Stephen Covey
The Essence of Success by Earl Nightingale
The Strangest Secret by Earl Nightingale
Law of Success by Napoleon Hill
Success through a Positive Mental Attitude by Napoleon Hill and W. Clement Stone
Think and Grow Rich by Napoleon Hill
A Treasury of Albert Schweitzer edited by Thomas Kiernan
Investing
The Snowball by Alice Schroeder
Warren Buffett Speaks by Janet Lowe
Sales
The Greatest Salesman in the World by Og Mandino
Inspiration
The Greatest Miracle in the World by Og Mandino
The Last Lecture by Randy Pausch
Consulting
Million Dollar Consulting by Alan Weiss
Getting Started in Consulting by Alan Weiss
Physical Fitness
The Best Life Diet by Bob Greene
Problem Solving
The New Rational Manager by Ben Tregoe and Charles Kepner
Presentations/Writing
Pop! Stand Out in Any Crowd by Sam Horn
Presenting with Pizzazz by Sharon Bowman
Ask Not by Thurston Clarke
The Dream by Drew Hansen
Global Trends
The World is Flat by Thomas Friedman
Hot, Flat, and Crowded by Thomas Friedman
The Age of Turbulence by Alan Greenspan
Management Lessons from Auto Racing
One Helluva Ride by Liz Clarke
At the Altar of Speed by Leigh Montville
The Enzo Ferrari Story by Enzo Ferrari
Winners are Driven by Bobby Unser
Racing to Win by Joe Gibbs
McLaren Formula 1 Racing Team by Alan Henry
Racing Back to the Front by Jeff Gordon
Michael Schumacher by Christopher Hilton
Management Lessons from the American Revolution
A Leap in the Dark by John Ferling
1776 by David McCullough
The Summer of 1787 by David Stewart
American Creation by Joseph Ellis
Thomas Paine by Craig Nelson
Thomas Jefferson by R.B. Bernstein
Common Sense by Thomas Paine

 
-----------------------------------------------------------

當然囉~上面書看完之後,別忘了買本今年的暢銷書:The 100 Best Business Books of All Time
再看看裏面的100本書介紹,台灣博客來書局也有賣喔。
The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You
 
Profiles one hundred top-selected business books identified by the authors as the most valuable for today’s busy professionals, in a reference that is complemented by informative sidebars that recommend movies, novels, and children’s books that can impart insights comparable to the lessons in the profiled business books. 40,000 first printing.
 
 
 


美國退休規劃---年金( Anunity)制度←上一篇 │首頁│ 下一篇→國際會計準則與美國會計準則
本文引用網址: